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The newspaper of The Johns Hopkins University April 7, 2008 | Vol. 37 No. 29
Supporting Johns Hopkins' Work From Within

By Greg Rienzi
The Gazette

It's been said that true greatness comes from within. The Office of Annual Giving couldn't agree more, and hopes employees feel the same.

On Thursday, the office will launch the 2008 faculty, staff and retiree annual giving campaign.

The fund-raising effort comes at a pivotal time in the university's history. At the close of this year, the Johns Hopkins Knowledge for the World campaign is scheduled to end. The campaign, which began in July 2000, has raised more than $3 billion to date from more than 224,000 donors, including more than $460 million for student financial aid and endowments for more than 78 new faculty chairs.

The 2008 employee campaign also will be the last for President William R. Brody, who will retire in December after 12 years at the post. Brody will launch the initiative with a letter and contribution form that gets mailed out to 4,945 faculty and staff members and 1,202 retirees. (Not included are current donors and those who have given more than $10,000 lifetime, as well as bargaining units, temporary employees and student employees.)

In the letter, Brody says that no one understands the importance of Johns Hopkins more than those who work here.

"What we do matters," he wrote. "We see that every day in the accomplishments of our students, the important new discoveries we make and the success of our university. But there are new challenges we face, and new opportunities on the horizon. We need resources to meet them: financial aid for promising students, support for faculty and staff, and funds for deans and department heads to make Johns Hopkins even better."

The annual campaign is a concerted effort to engage faculty, staff and retirees in the life of the university and deepen their investment in Johns Hopkins' mission. The theme of this year's campaign is "Your World. Your Johns Hopkins, A university where you work, give and grow."

Gifts can be unrestricted to the university or a school, or designated to a department, program or fund. A person can donate specifically to the School of Engineering or Nursing, for example, or to arts programs, intercollegiate athletics or undergraduate scholarships.

Participants are encouraged to give through payroll deduction and to complete the form by May 15.

Historically, most unrestricted annual fund money is used to provide students with financial aid. The gifts, which are put to use the year they are received, also help fund fellowships, research, capital projects and a host of other purposes. In terms of unrestricted funds to the university, the president determines the areas of most pressing need. Likewise, the deans determine where unrestricted money to the schools should go.

In fiscal year 2007, faculty, staff and retirees contributed $1.35 million to the annual fund.

Fritz Schroeder, senior associate vice president for development, said that employees are able to give wherever their hearts and minds take them. He said they can support funds to which alumni already give generously, such as a parent-seeded undergraduate scholarship program, or to the research of a junior faculty member who has not yet received such philanthropy.

Schroeder said that gifts from employees help forge a sense of community and send a strong and important message to alumni and outside donors.

"We can show them that the people who live and breathe our work here daily also think about the importance of philanthropic support to this great institution," he said. "Anyone who works at Johns Hopkins, in whatever department, understands the importance that private support plays."

Travers Nelson, program manager in Facilities Management, said that he came to this realization several years ago — with some subtle coaxing from Ross Jones, vice president and secretary emeritus and devoted supporter of the university's mission. Jones and Nelson had worked closely on a building project.

"There are so many people here who are like Ross: smart, creative and dedicated to goals much larger than themselves," said Nelson, who gives an unrestricted gift to the university each year. "This is an exhilarating place to work, and I want to support the effort and all the good things that Johns Hopkins is doing."

On May 19, Johns Hopkins Medicine will launch a faculty, staff and retiree fund-raising initiative called the Johns Hopkins Family Campaign. In that effort, employees can designate a gift in the categories of buildings, The Johns Hopkins Hospital unrestricted, School of Medicine unrestricted, Bayview Medical Center unrestricted or "other." Those who give $500 or more will have their name put on a donor wall at either the new Cardiovascular and Critical Care Tower on the East Baltimore campus or on the Bayview campus.

For more information on annual giving, go to:

To learn more about the Johns Hopkins Family Campaign, go to:


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